Everyday Premium
Signature Suit Sets
Straight-cut kurta sets, printed and lightly embroidered, made for every day with quiet polish.
Luxury Indian Womenswear
A luxury Indian womenswear label for the everyday and the occasion. Artful, ready-to-wear kurta sets, festive anarkalis and contemporary co-ords, designed in-house and made in India.
Artist-Designed
Artists & Makers
Signature Edits
Pure Fabrics
The Atelier
Opening June 2026
Noor means light; Preet means love. Our studio brings the two together. Each piece, from an everyday printed kurta set to a festive anarkali, begins as an original idea, and the ones that call for it are finished with our own prints and hand detailing.
We design in small batches, in pure cottons, silks and weaves, so every edit feels considered and never mass-produced. The result is clothing meant to be lived in, loved, and kept.
Shop the Edit
A curated edit from our store, ready to wear and ready to ship across India.
The Making
Every Noor-e-Preet piece travels the same path, from a first sketch in our studio to a ready-to-wear edit you can simply slip on.
Every piece starts as an original idea in our studio: a print, a palette, a mood we want a woman to feel.
We choose the fabric and colour for each design, in pure cottons, silks and weaves that drape and last.
Where a piece calls for it we add prints, embroidery or hand detailing. Never overdone, always considered.
Cut, lined, finished and pressed to a premium standard, so it feels lovely the moment you slip it on.
Pieces arrive ready to wear in considered sizes. No waiting and no fittings, just yours to love.
The Collections
Four edits, each designed in-house and ready to wear.
Everyday Premium
Straight-cut kurta sets, printed and lightly embroidered, made for every day with quiet polish.
Seasonal Edit
Anarkalis, shararas and dupatta sets for the celebrations that sit between the big ones.
Ready to Wear
Palazzo sets and indo-western silhouettes that move easily from desk to dinner.
Artisanal
Block-print, chikankari and handloom weaves, cut into easy ready-to-wear shapes.
The Lookbook
A glimpse of recent work — everyday kurta sets, festive florals and heritage prints.
Everyday Ethnic
Festive Grace
Heritage Prints
The Emerald Edit
The Bloom Kurta
The Festive Edit
Our Promise
We make art you can wear, ready the moment you find it.
Why Noor-e-Preet
The magic is in the details you cannot see as much as the ones you can. Here is what goes into every Noor-e-Preet piece.
The Art · 01
Original prints, palettes and motifs designed in-house, with hand detailing on the pieces that call for it.
The Cloth · 02
Pure cottons, silks, organza and handloom weaves, chosen for fall, comfort and longevity.
The Fit · 03
Cut in a considered size range that drapes beautifully, so there is no custom order and no fittings to wait on.
The Ethic · 04
We design in small batches and work fairly, so each edit feels considered and never mass-produced.
The Finish · 05
Clean edges, lined interiors and a finish you feel the moment you slip it on.
The Care · 06
Each piece comes with simple care guidance, so your wardrobe stays beautiful for years.
From the Founder
Noor-e-Preet began with a simple wish: to make beautiful, artful pieces a woman can simply slip on and feel wonderful in. We open in 2026, and we cannot wait to dress you.
Preeti Raj
Founder, Noor-e-Preet
Enquiries
Visit & Enquire
Ask about a piece, a size or your order. We reply on WhatsApp.